Traditional Media

 v.

Web Marketing

The marriage between print and Web marketing communications is a happy one. Cross media solutions that combine the best of both worlds make for the most powerful and effective marketing campaigns.
For small and mid-sized businesses, a website is a must-have. Our Web design experts will show you how you can have a site that:

incorporates your brand identity delivers your marketing messages complements the rest of your marketing strategies.

Electronic media and Web marketing seems to change daily. We can show you innovative ways to use print and email communications to drive traffic to your site. Or, enhance a direct mail promotion by including a PURL, or personalized URL. At Allegra, we stay on the leading edge, guiding you to best practices whether you are new to Web-based and email marketing or an old pro.
See Allegra for smart ways to integrate Web marketing into your overall communications plan.
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That's Allegra's statement regarding a little of what they do.  The thing to remember is that, unlike in the past- your business in being advertised whether or not YOU have anything to say about it or now...

The more proactive we are to seek people to help us with this, the greater chance for exponential growth within a company.  I will say also, that growing out of control sort of sounds like a week.  It's a lot more about being able to communicate directly with your 'base' clientele- the people who send you people time and time again and wouldn't see another person with their questions.  

Direct mail, with all the printing, stamps, licking and editing over and over, just to find a horrible mistake just as you go to mail them- and you drop them in the box anyway.  You don't know what made it where, you don't know if the person opened that letter, and there is no quick avenue to just hit 'reply['  and shoot a message, or hopefully an order right back to you.   

Web marketing, -SEO, email campaigns and so on are healthy if they're balanced with those of social networks advertising and plain old Craigslist.or advertising from time to time- it's a jungle out there... Be a Gorilla!



Mark Vanderbloemen , CEO
Vanderbloemen Communications, Inc

828-212-4817 


contact@homePCmedia.com


1245 2nd St NE 
Sutie B
Hickory, NC  28601 

Oh Big Brother knows alright- but look at what a deal that thing is!

Making Money in the 21st Century...

The coolest thing Google ever did was to make it very, very simple for the average, ordinary individual to reap high financial rewards by simply sitting on his ass all day, and no- not a donkey.

The Google Display Network is our full-service ad network solution, that lets you run efficient campaigns across more than 2 million popular and niche sites across Double Click Ad Exchange and partner sites on Google Ad Sense. Unlike other ad networks, it is a smarter network that lets you buy ads in real-time, at prices you determine in an auction, with complete transparency and a host of optimization solutions to automate campaign management. A powerful combination of contextual and audience targeting helps you find and reach your audience.

The bottom line is, some one's going to want what you're selling.  The risk of efficient markets has always been the delima of getting what's been produced in front of those who desire to have those things, foods, jewels, cassette tapes- whatever.  When you're teaming with Google, you'll have a hard time having a hard time finding something.  If Google can't find something, then either it doesn't exist, or its manufacturer needs to let Google in on the news...

As I talked about in an earlier post- most people punch in things on their phones as they look for phone numbers, places to eat, and even things they didn't know they wanted while they also read the latest texts friends have sent to them and news headlines which can be important from time to time, I guess.  

I'm an old school Ad sense person.  I've been placing code on sites since 2006 and have taken in thousands of dollars.. What I'm excited about is the automation Google seems to have drawn into this new version with Blogger.  They already know who's visiting your site, and if they've figured that much out, then they also know what you listen to, etc...  Google, as I'm understanding will place the ads and change the type of ad depending on who is visiting your website!  The key is what I'm doing now- sounding off at the mouth, without being repulsive or offensive.  Being 5am, however, please don't take offense to me going to bed now- Good Morning!  Hopefully you will see something cool on here you want to buy!  If you don't see it, but know what it is- TELL ME!  I can quickly find it- you get it from WalMart.com, Tiger Direct, etc, deal directly with them all the way through the sale and I'll just kick back and wait on my direct deposited kickback of money I get for getting you to buy your, say, LCD TV through me.  You're still getting the online, same prices- why not help out 'ol Markus here?! Nightly night....

So how does this differ from a demand side platform? The answer depends on your needs as a marketer. Some marketers have a desired campaign result (such as reaching a specific target audience for a new car campaign, or generating a certain number of conversions for a sporting tickets campaign). They want to outsource campaign management and have a customized, transparent media solution designed based on their goals. 

 The Google Display Network fits this bill—it's like having a stock broker manage your portfolio to meet your investment goals, as opposed to managing each element yourself through an online broker platform.

Whether you are local, regional, or global, the Google Display Network offers the scale you need and services to help you make the most of every dollar. It is the largest global network, that reaches 80 percent of Internet users worldwide, serving hundreds of billions of impressions to more than 500 million users each month, in 100 different countries and 20 languages.  Hey but if you find no appealing ads- keep in mind I have a ton of Verizon Phones for sale over here!